This week, Latino small-business owners from across California are gathering in Stockton, CA for the 40th Annual California Hispanic Chambers of Commerce Statewide Convention.
At this gathering, attendees will attend workshops and panels on the most important issues facing them as small-business owners. The 2020 Census will be among the key topics.
What is the Census?
The census is a decennial American tradition that counts all people living in the United States. From this count, we all secure our right to political representation and federal resources for schools, roads, and hospitals. Because Californians counted in the 2010 Census, we secured 53 members of Congress and over $115 billion in federal resources.
Why Does the Census Matter to Latino Small-Business Owners?
For Latino small-business owners, participating in the 2020 Census can be the key to running a successful business. Here’s how small-business owners in California benefit from everyone filling out the census:
1. Over $86M to pay for recruitment services for employers with job openings (via the Wagner-Peyser Act)
2. Over $121M for job training services so that employers can find people who meet their needs (via the Workforce Innovation and Opportunity Act)
3. To fund Small Business Development Centers to help Latinos start or grow their business
4. When policy issues like paid family leave, the Affordable Care Act, and tax reform affect your small-business, filling out the census ensures that you have a member of congress fighting for you in Washington to vote on these bills and more.
How Can I Get Involved?
Earlier this year, the Latino Community Foundation and the California Hispanic Chambers of Commerce published an op-ed in the Sacramento Bee making the case why Latino small-business owners are key to ensuring an accurate count in California. With more than 800,000 Latino small-businesses across the state, who employ more than half a million people, these are the places that prime for achieving a fair and accurate count of Latinos in the state.
Want to get involved? Click here to find 25 different ways in which you play a historic role in achieving an accurate census count, leverage the brand of your business, and uplift your community in 2020!
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