INCREASING CIVIC AND POLITICAL PARTICIPATION OF LATINOS IN CALIFORNIA

As the largest ethnic group, Latinos have a vital and powerful role to play in our State and nation.

7.9 million

Latinos eligible to vote in CA

Latinos in CA makeup the largest voting bloc in the country. They have the power to shape and advance a policy agenda that is equitable and just.

800,000

Latinos turn 18 each year

Latino millennials are ready to get involved. Investing in their civic and political participation will strengthen our country and state’s democracy.

73%

of Latinos are Registered to Vote

It’s time to mobilize the Latino vote. This requires year round investments in engaging, educating, and registering eligible voters.

OUR STRATEGY

LCF invests in civic leadership, facilitates conversations between community leaders and policy makers, mobilizes the Latino vote, and leads a California Latino Agenda. Our ultimate goal is to increase civic leadership and political participation to strengthen California’s democracy.

Our signature Latino Policy Summit brings together hundreds of community leaders to discuss policy solutions with key decision makers in Sacramento. LCF also organizes legislative visits to strengthen these relationships and inform local representatives on solutions for change. Throughout the year, LCF hosts a series of Community Conversaciones to unite Latinos in the corporate, nonprofit, and public sector. In 2016, LCF launched the Yo Voy A Votar ¿Y Tú? campaign to mobilize the Latino vote. The campaign reached 8 million people and registered 6,500 voters. For the 2018 Midterms, LCF hosted the first nationally-televised Gubernatorial Forum, in partnership with Univision News, and viewed by over 1M viewers. This was paired with a first-of-its-kind Latino Voter Guide and key investments in youth-focused Latino organizations that led to 24,000 registered voters and over 150,000 contacts with Latino voters. For the 2020 Presidential Election, LCF met the moment with historic firsts: Endorsing Proposition 15 (Schools & Communities First Initiative) and Proposition 16 (Ending the Ban on Affirmative Action). Along with our investments in grassroots leaders and organizations, LCF also hosted consequential virtual convenings featuring people like former presidential candidate Julián Castro, Congresswoman Barbara Lee, and more. As we approach the 2022 Midterm Elections, we look forward to playing an outsized role in strengthening Latino participation in our state’s democracy.

IN THE NEWS

NBC Latino:In California, campaigns ignore Latino voters who could tip Congress, poll finds

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KQED: Our Issues Are Just Like Everyone Else’s’: Christian Arana on Latino Voter Priorities

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USA TODAY:Why California Latinos hold the key to the 2022 midterm elections

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2019 NEW GOVERNOR, NEW OPPORTUNITIES

LCF developed the first California Latino Agenda for Governor Newsom. It’s time to ensure Latino communities have the opportunities and resources to thrive.

VIEW CALIFORNIA LATINO AGENDA